attendees can eliminate hours of wasted time looking up exhibitors
as the WSA markets in Las Vegas. Thanks to technology and the
power of the Internet, shopping at the country's largest footwear
trade show just got a whole lot easier. A software program installed
on the WSA website allows retailers to highlight companies they
wish to visit during the show and then "mark" them into
a planner for easy access and directions.
Planner is just one element of a sophisticated new system
WSA has implemented to make the rigors of show coordination easier
on both the retailer and exhibitor. Other website services include
a job search posting.
can also access an e-mail system via the website. Through a list
of exhibitors, attendees can send that particular company an e-mail.
By utilizing their show badge number for access, attendees can
also have all of their e-mail from their home office forwarded
to the show site during the week in Las Vegas.